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Doonan and Truck Web Services Partner to Boost Dealer Web Presence
Doonan Specialized Trailer (LLC), a leading manufacturer of specialty flatbed, drop deck, and lowbed trailers, has appointed Truck Web Services, a division of Dominion Enterprises, as its exclusive Internet services and solutions provider. Truck Web Services, provides web sites and Internet marketing solutions for commercial truck and trailer dealers.
As an exclusive Internet solutions partner, Truck Web Services will provide Doonan dealers with multi-branded sales sites which can be optimized to earn high search engine rankings for keywords important to each dealership. Each participating dealer will also receive a Brand Integrity™ sub-site (also known as an “OEM-branded” sub-site). Both the multi-branded sales sites and Brand Integrity™ sub-sites will offer Doonan and its dealers improved opportunities to sell more Doonan trailers. The sub-sites will represent the Doonan product exclusively with rich information about each trailer model including photos and specifications. Doonan and its dealers will also gain the ability to track leads, gauge growth and monitor sales.
“In 2007 we introduced new products such as flatbeds, extendables, and most recently lowbed (RGN) trailers in an effort to provide product diversity to our dealers. In 2008, we believe we can help our dealers again by supporting the Truck Web Services program which will generate more sales for our dealers by tapping into Internet based sales opportunities,” said Doonan Co-Manager Elgen L. Reynolds.
“Truck Web Services is proud to be the exclusive web solutions provider for Doonan Specialized Trailers and its dealers. We are excited to help Doonan dealers turn their web sites from necessary expenditures into revenue-producing assets,” said Ed Joella, OEM relations manager for Truck Web Services. “We anticipate a long and mutually-beneficial relationship with Doonan and expect to contribute to Doonan’s continued growth,” he added.
Contact Truck Web Services directly for more information on manufacturer relationships and how to take advantage of Truck Web Services Internet solutions and tools.
About Truck Web Services
Truck Web Services, headquartered in Norfolk, VA, is a division of Dominion Enterprises. The company is the leading Internet solutions provider to the commercial truck & trailer industries and provides increased exposure, leads, and sales to dealers through robust lead generation programs and feature-rich online showrooms.
Dominion Enterprises, headquartered in Norfolk, VA, is a leading media and information services company serving employment, automotive, real estate, marine, recreation and industrial markets in the United States. The company operates a variety of technology businesses that offer Internet marketing, Web site design and hosting, lead generation, CRM, and data capture and distribution services including Advanced Access, PowerSports Network, and Dealer Specialties. The company has more than 500 paid and free magazine titles such as The Employment Guide, For Rent, Homes.com, Boat Trader, Cycle Trader and RV Trader with a combined weekly circulation of over 5 million, and more than 40 market-leading Web sites such as EmploymentGuide.com, ForRent.com, Homes.com, and TraderOnline.com, reaching more than 8 million unique monthly visitors. The company has more than 7,200 employees nationwide and 2006 annual revenue of more than $850 million. For more information, visit http://www.DominionEnterprises.com.
About Doonan Specialized Trailer Llc.
Doonan Specialized Trailer LLC, based in Great Bend, KS, is a market leader in the specialty segments of the platform and lowbed market. The company provides its dealers with custom engineered solutions to meet their customer’s specific application needs. With over 50 dealer locations in North America, Doonan has become one of the largest specialty trailer manufacturers in the industry. For more information, visit http://www.doonan.com/. |